Zoopla Rental Market Report Q1 2021

UK Rental Market Report

Our quarterly Rental Market Report is based on our analysis of hundreds of rental data points across the UK. The report gives an industry-leading view of rental market performance.

In this quarter’s report, we reveal our latest research on:

The regions seeing 10-year highs in rental growth

– An update on city centre rental demand figures

– The three distinct markets emerging in the rental sector


The latest rental insight from our head of research, Gráinne Gilmore

Watch as our head of research sums up the latest rental trends in UK and regional lettings markets.


UK rental growth yoy 3.0 % Compared to +1.3% a year ago
Average rental value £923 Up from £859 a year ago

Report summary

Rental growth has hit a 10-year high in March in the North East, South West, East Midlands and in Wales. 

Rents are rising fastest in the North East of England (+5.5%), which is one of the most affordable rental markets in the UK. Rents in the region accounted for a fifth (20.8%) of average income for a single earner in the North East before the pandemic, compared to the UK average of 32%. 

The growth in rents over the last year has pushed this measure of affordability to 22%, but it still remains one of the most affordable regions in which to rent a property.

Download report
Zoopla Rental Market Report Q1 2021

UK Rental Market Report

Our quarterly Rental Market Report is based on our analysis of hundreds of rental data points across the UK. The report gives an industry-leading view of rental market performance.

In this quarter’s report, we reveal our latest research on:

The regions seeing 10-year highs in rental growth

– An update on city centre rental demand figures

– The three distinct markets emerging in the rental sector

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