Zoopla Rental Market Report Q4 2019

Demand up, supply down

The second edition of our Rental Market Report is here, giving you access to the data and trends you need to succeed in this fast-moving market.

Our key findings this quarter are that rental demand is still up, with an 8% increase year-on-year. This is putting pressure on a declining property supply, which is down 4% over the last two years.

Rental price growth is at its highest for over three years, but the relatively stable nature of renter affordability means there’s still room for further increases.

Get a closer look at our detailed analysis of the UK rental market – subscribe for free below to download the full Rental Market Report and to explore our interactive rental map.


UK rental growth yoy 2.6 % Compared to +1.3% a year ago
Average rental value £886 Up from £859 a year ago

Report summary

Regional rental affordability continues to be led by the North East, where rent equates to 21.7% of a single earner’s wages.

At the other end of the scale, in London, rents stand at 46% of a single person’s wages. This causes a considerable skew for national averages – with the UK affordability average including London standing at 31.9%, but without it, a mere 26.4%.

Overall, increases in private rents continue to fail to keep pace with the growth in average weekly earnings.

For the full low-down on this quarters’ Rental Market Report download a copy.

If you’re interested in the use of the Rental Indices please do get in touch with the team at rental.index@zoopla.co.uk

Download report
Zoopla Rental Market Report Q4 2019

Demand up, supply down

The second edition of our Rental Market Report is here, giving you access to the data and trends you need to succeed in this fast-moving market.

Our key findings this quarter are that rental demand is still up, with an 8% increase year-on-year. This is putting pressure on a declining property supply, which is down 4% over the last two years.

Rental price growth is at its highest for over three years, but the relatively stable nature of renter affordability means there’s still room for further increases.

Get a closer look at our detailed analysis of the UK rental market – subscribe for free below to download the full Rental Market Report and to explore our interactive rental map.