In mid January Zoopla released its updated AgentFinder tool, which makes it easier for prospective vendors and home hunters to find the best Zoopla agent for them.
Debs and Jess, stars in our ‘crabvert’ campaign, have been promoting the tool during prime programming across ITV, Channel 4 and Sky, plus Video on Demand (VOD), radio and outdoor.
Agents can take advantage by tidying up their stock on Zoopla by removing old listings, as well as updating the status of those under offer, sold, or let. You can also update your branch profile on ZooplaPro to give your brand a great first impression with vendors.
Zoopla’s above-the-line advertising campaign has been viewed by around 90% of ABC1 adults (equivalent to 26.3 million people) 12 times on average. As a result there’s been a 62% uplift in visits to AgentFinder since the campaign launched.
The latest campaign focuses on sellers, and coupled with the AgentFinder tool, is part of Zoopla’s commitment to drive more quality leads to agents.