News and updates

First hour of property listing’s life crucial for leads

More than a third of leads are generated in the first week of a listing’s life. This initial surge quickly tapers, putting an increasing importance on audience reach on day one.

Zoopla welcomes back Kinleigh Folkard & Hayward

This week Zoopla are pleased to announce the return of Kinleigh Folkard & Hayward to our portal – giving their London branches the best value for money.

Factors for sellers when choosing an agent

Zoopla research reveals valuable insight into the minds of consumers when choosing an estate agent to list their property.

Promote your help to buy developments

As Help to Buy’s appeal becomes more widespread, it’s important to highlight properties that are eligible for the scheme.

Zoopla is delivering record support for agents

With a significant increase in valuation leads delivered to agents, Zoopla says 2019 is set to be record breaking.

‘Crabvert’ campaign promotes AgentFinder tool

Zoopla launches new crabs above-the-line advertising campaign, to help drive more vendors to our agents.

Zoopla launches its latest crab campaign

Zoopla launches a new crabs above-the-line advertising campaign, as told through the eyes of hermit crabs – the world’s most prolific movers.

Zoopla welcomes Gary Bramall as CMO

Zoopla appoints Gary Bramall as Chief Marketing Officer. He was most recently CMO of mytaxi following the merger with taxi app Hailo.

Property seekers engage with Zoopla emails the most

Independent data has revealed that home movers engage more with Zoopla email campaigns than those from other portals.

Zoopla has removed adverts from listings

Zoopla remove all non-property related adverts from all its listing details pages from today in response to agent feedback.

Zoopla delivers record number of vendor leads

Zoopla has delivered a record number of almost 300,000 vendor appraisal leads to agent members so far in 2017.

Enriched email leads show intent of property seekers

Zoopla has added additional data to the emails that agents and developers receive when they get a lead from the site.

Property Valuation Report trial begins

Zoopla trials new Property Valuation Report in nine locations to help agents win instructions and give vendors exclusive property data insights.

Zoopla announces 2018 half year results

Zoopla reports record performance and growth in our half year results for the 6 months ended 31 March 2018.

Zoopla sells Hometrack Australia

Zoopla has agreed to sell Hometrack Australia to REA Group Limited, the leading property portal in Australia.