The Zoopla Help to Buy Report

How will housebuilders need to change their approach when the new Help to Buy scheme is launched?

Help to Buy changes in April 2021 will be a big moment for housebuilders.

43% of homes eligible for Help to Buy in 2020 would now be above 2021 price caps.

That means you might need to rethink the audience and targeting for your future developments – and we’re here to help.

In the Zoopla Help to Buy Report, a new piece of insight from our market-leading research team, we give you the information you need to know about:

  • The types of units that will be in demand after the changes – and which won’t
  • The effect of the price caps at a regional level across the UK
  • How you can secure long-term buyer demand for your developments
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