Last week, we carried out a piece of research on the lifespan of a property listing. The analysis revealed that the first hour is the busiest single hour for consumers expressing intent to buy or rent.
The findings suggest that 11% of all sales leads are generated on day one, closely followed by 12% of all rental leads. This initial surge quickly tapers between days 2 – 7, putting an ever increasing importance on targeting the widest audience possible on day one. Looking further ahead, week one in its entirety has historically generated 34% of all sale leads for the property in question, and 41% of all rental leads.
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Zoopla unveils a new direction for its Software and Productivity division which will benefit thousands of estate agency customers across the UK.
Find out how a consumer facing team generates value for our agent partners.
On Friday 10th May, over 1000 of the UK’s best agents gathered at Grosvenor House Hotel on Park Lane for […]