About Zoopla

What is Zoopla Advantage?

Zoopla Advantage is where we, Zoopla, share our property insights, industry research and news with those that matter most to us, our agent partners.  We’re here to help you to meet changing consumer demands and provide tools to help you and your team excel.

Our tools extend to products. In addition to our portal we’re continuously looking at other ways to innovate within our industry. Brands within the Zoopla family span from Alto, our property management software to Hometrack, providers of award-winning data intelligence on the housing market.

For more info on any of our services, or to sign up to our free property insights mailing list drop us a line below.


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Our partner solutions

Virtual viewings with FocalAgent

With the UK potentially facing future lockdowns, we’ve partnered with FocalAgent to offer an alternative solution to physical property viewings.

Audience Builder

Auctions with iamsold

We’ve partnered with iamsold, the largest residential auctioneer in the UK, to give you a new Modern Methods of Auction (MMoA) solution for your listings.


AdReach combines Zoopla’s breadth of audience data – unreachable through traditional media buying

AdReach Express

AdReach Express makes digital prospecting easy. Use our self service tool to start serving your ads directly to vendors in your local area in minutes.

Area Sponsorship

Area Sponsorship offers the opportunity to advertise your branch and brand in areas where you would like to raise your profile.

Featured Agent

Featured Agent highlights your branch as an agent of choice to those actively searching for an agency to fulfil their property needs.

Featured Property & Developments

Premium Listing Plus

Premium Listings Plus magnify the features that you want consumers to take notice of, showcase the unique selling points of your stock.

Valuation Booster

Valuation booster highlights your branch as an agent of choice to those actively searching to value their property in outcodes that matter to you most.

Virtual tours and viewings

When show homes aren’t a viable option for your customers, virtual tours offers a quick and easy way to capture their attention, wherever they are.

Weekly Featured Property

Weekly Featured Property increases the exposure of the property that you would like to focus on that week, ahead of the main search results.

Zoopla Valuation Tool

Give prospects a reason to choose your agency over and above your competitors with the Zoopla Valuation Tool.


Get all eyes on you by promoting your properties and brand on the UK’s best known property site.


Inspire your audience by listing on the UK’s number one portal for aspirational property seekers in search of their dream home.


A portal exclusively dedicated to new build properties for sale from leading housebuilders.

Email campaigns

Reach a relevant audience of registered home hunters to generate more leads and boost brand awareness.


Ravensworth is one of Europe’s largest providers of on-demand print and marketing services to estate and letting agencies.


Beautifully designed, optimised and responsive property websites that help you stay ahead of the changing digital environment.


Alto is intuitive and flexible software that helps you build and run your business without the bother.


Unify your sales, lettings, property management, website and client accounts in one place with Jupix – and add revenue boosting extras.

Expert Agent

Get started with ‘do it yourself’ property software, using online training that is available anytime.


Property software that helps bricks-and-mortar agencies offer a 24/7 online service and win more instructions.


Hometrack provides independent residential property intelligence to help partners make informed decisions.


Calcasa is the leading provider of comprehensive market analysis and valuations for property professionals in the Netherlands.